You've built something incredible.

Real science. Peer-reviewed research. A product that could genuinely improve lives.

But when people Google your name, they find... your company's About page. Maybe a press release from 2022. Your LinkedIn profile with 47 connections.

Meanwhile, your competitor, who has a worse product but a stronger personal brand, is raising Series B, speaking at conferences, and getting quoted in Forbes.

Here's the problem:

HealthTech founders are invisible.

Not because they lack expertise. But because they're hiding behind company pages, sounding corporate when they do post, and afraid to be "too personal" in a regulated industry.

The solution? Founder-led personal brands.

Not your company. YOU.

Your face. Your voice. Your insights. Your journey.

In this guide, you'll learn:

• Why HealthTech founders need personal brands (and what happens when you don't have one)
• The 3-pillar content system I use when ghostwriting for founders
• How to sound human in a regulated industry (without compliance issues)
• Common mistakes that kill founder brands before they start
• A real example: How Niko Hems became Favikon #2 Longevity Voice in Germany
• Your action plan to build authority in 90 days

Let's dive in.

Why HealthTech Founders Need Personal Brands