You've been told webinars are the gold standard for lead generation.

60-minute presentation. Slide deck. Q&A at the end. Pitch your offer.

Thousands of marketers swear by it.

But here's what they don't tell you:

50% of registrants never show up.

Of the 50% who do, most drop off after 45 minutes.

And you just spent $3,000+ in labor and platform fees for a one-time event that's over in 90 minutes.

Meanwhile, Educational Email Courses (EECs) are quietly outperforming webinars on every metric that matters:

• Higher engagement (50-60% open rates vs 40-57% webinar attendance)
• Lower cost ($0 extra platform fees vs $70-600/month for webinar software)
• Better conversion (5-7 days of trust-building vs 60 minutes of pitching)
• No timezone barriers (asynchronous vs live event)
• Infinite shelf life (build once, run forever vs one-time event)

If you're a HealthTech or longevity founder trying to build an email list, generate qualified leads, or position yourself as a thought leader, here's why EECs beat webinars, and how to build one that converts.

The "Show-Up" Problem (Why Webinars Leak Leads)

Webinars have a fundamental bottleneck: attendance.

You can have 1,000 registrants. But if only 450 show up live, you're pitching to less than half your audience.

The Data: